The Empire of Lonial is a massive, cultured nation, ruled by King Cole with an even hand, and notable for its digital currency, daily referendums, and punitive income tax rates. The compassionate, hard-working, democratic population of 1.699 billion Panthers have some civil rights, but not too many, enjoy the freedom to spend their money however they like, to a point, and take part in free and open elections, although not too often.

The large government juggles the competing demands of Administration, Education, and Healthcare. It meets to discuss matters of state in the capital city of Lonial. The average income tax rate is 71.9%, and even higher for the wealthy.

The frighteningly efficient Lonialian economy, worth 198 trillion Panthers a year, is broadly diversified and led by the Tourism industry, with major contributions from Book Publishing, Trout Farming, and Information Technology. Average income is an impressive 117,012 Panthers, and evenly distributed, with the richest citizens earning only 2.6 times as much as the poorest.

The new national campaign exhorts men to "Show Some Class - Don't Sit On Your Ass", gun-wielding gangsters sometimes deal death from as far as ten paces away, carpet bombing has decimated Brasilistan's landscape and population, and fur coats have become the latest fashion trend. Crime is totally unknown, thanks to a capable police force and progressive social policies in education and welfare. Lonial's national animal is the Panthers, which frolics freely in the nation's many lush forests.

Lonial is ranked 26,300^th in the world and 41^st in European Union for Most Efficient Economies, scoring 97.6 on the Krugman-Greenspan Business Outlook Index.